Globe Longboards not only sells longboards and the related gear, but they are focused on selling apparel as well. Their target audience is active teens and young adults (15-30). Illustrated equipment and apparel is very popular in this sport. With that knowledge, I drew out the designs for each of the boards and shirts seen here. With a line of unique boards with a consistent look, Globe successfully stands out from the crowd.
Seed Swap - Sponsored by The Growing Project
Non Profit Work
I wanted to share my most recent volunteer work. The Growing Project is a Fort Collins non-profit focused on helping people learn how to grow their own food. They asked me to create a poster for their 8th annual seed exchange event.
Beats Audio Headphones
Beats Audio (fictional company) is focused on humanitarian efforts on top of selling high quality audio gear. Their packaging consistently consists of the same cardboard looking box, except every so often they will change the design on it to let the populace know what charity they are working to support during that time period. This instance, they have joined the popular (RED) campaign to help end AIDS in Africa.
Student Universe is a travel company that is geared specifically towards young adults and students. This branding successfully portrays the company’s desired look and feel through the use of bright colors and a bold logo.
Loveland Ski Area
Rebranding outdated logos is an opportunity to start fresh again and to drill in your message deeper and more efficiently to your target audience. This is my version of an updated logo for Loveland Ski Area.